Sugar free products are one way around the attacks on confectionery based on health
grounds. It is possible to produce good tasting confectionery that is sugar free.
The advance of sugar free confectionery was held back because the ingredient suppliers
often only supplied one ingredient and promoted products based on that ingredient
rather than products based on a mixture. In many cases the best product that can
be made will be made from a mixture of ingredients.
Sugar free chewing gum already out sells sugar based chewing gum in Europe. Sugar
free could be the future of the confectionery business.